Wednesday, August 17, 2011
New bags! In a slew of bright fun colors and reusable to boot. As a coop, we are committed to reducing and re-using wherever we can. And the opportunity arose - as we started running out of our paper bags - to shift our customers' bag usage. I know many San Franciscans are hyper aware of their own impact on the environment, and I see plenty of folks carrying around their re-usable totes. So it is not far-fetched to snuff out the paper and start offering an eco-consious version of a bag. Not far-fetched at all to get our logo printed on there and promote this amazing store we have!
[That's where the branding comes in. And more of our mission statement comes into play when yrs trly prints up said bags locally with our logo.]
As our resident screenprinter, I printed up these new bags the other day at my print shop. I know a lot of people I talk to think the process of screenprinting sounds really exciting, so I thought I'd share a little bit about how it happens.
Basically, I create and print out a digital image onto transparent paper. Now, how to get that image onto a screen so that fabric can be printed? A "silkscreen" is fabric that is stretched across a metal frame, then coated with a photo-sensitive emulsion. When placed together with the transparent film in a lightbox, the emulsion on the screen softens where there is anything printed on the transparency. Then the screen gets rinsed until the emulsion is gone where it became soft inside the lightbox, and then the screen is dried, and then the screen is set up in a hinge so that it can be lifted up and down.
Above you can see the screen lifted up in the carousel after the printing of the bag, which is set up on a pallet for printing.
Almost done! Then the bag gets taken off the pallet and cured by going through the dryer, which is a giant machine with heat coils inside its lid and a conveyer belt below, and it scurries the bags along under the coils and out the other end.
At long last, we have our branded bags! Come buy something to put in one of them and tote our logo. We'll love you for it, and so will the planet.
By Helene of Culture Consumer
Friday, July 22, 2011
Wednesday, July 13, 2011
Made out of soft bamboo jersey fabric, this asymmetrical dress is equal parts chic and eco-happy. A beautiful muted salmon color, it has an adjustable double-layered band at the hem that allows you to wear it as a fun and flirty dress or pulled up to wear as a blouse over jeans or leggings.
Wednesday, July 6, 2011
ABOVE: Want to see them in person? All the pieces featured above can be found at the Mission Statement boutique.
The earthy yet sophisticated jewelry by Sarah Brevis references the architecture of India in its design, resulting in an elegant and casually exotic collection.
Wednesday, June 22, 2011
(Left: Nice and tidy!)
(Left: What a mess!)
As we all have witnessed over the past few months, the feather hair extensions trend has become wildly popular; not entirely surprising, considering how awesome + adorable they are! Although we are not a hair salon, we at TMS have been long-time feather extension fans, offering feather extensions at the boutique. However, we were never big fans of the huge beads that are typically used to keep the feather extensions in place against the scalp... instead, we use much smaller beads, in order to maximize comfort, and minimize hair damage for a seamless and barely visible extension. (See photos above, in which an example of our bead in the hair is shown on the right, and another salon's bead is pictured on the left. Below is a photo of the two beads placed side by side; our bead is on the right, and the bead typically used at salons is shown on the left.)
Sunday, March 27, 2011
The Mission Statement celebrated the launch of Vanessa Gade's new line The Wright Collection with a debut of the pieces in the store last Saturday. This collection drew inspiration from the designs of the architect Frank Lloyd Wright, specifically his series of stained glass windows. The Wright Collection does not disappoint, it embodies Vanessa's distinct architectural style and contemporary edge while introducing new rectangular shapes and lines. The exclusive sneak peak was a lot of fun and it was exciting to see Vanessa's beautiful work. The collection is available now through custom order and it will be arriving soon at The Mission Statement!
Sunday, January 16, 2011
Get oda's new 2011 collection exclusively at the mission statement.
oda's 2011 collection, evanescence of eventide, is an ode to the fleeting beauty of dusk -- shades of grey, flashes of pink, dusty rose, silvery sparkles of moonlight and stars...hazy days flowing into endlessly romantic nights. Eventide is an inevitable passing of time, returning day after day, manifested in an infinite number of ways, only to disappear in a moment of obscurity.